Erickson Dermatology
A modern new website for one of Chicago’s leading dermatologists
Located just around the corner from Neiman Marcus on Chicago’s famous Michigan Avenue, Erickson Dermatology offers the most sought-after cosmetic dermatology procedures in a serene and luxurious environment. They provide a professional yet inviting experience rich in personal attention and professional results.
OVERVIEW
A dermatology website without the “medical” feel
Erickson Dermatology is far from your average medical office. From the minute you step foot into the reception area, you feel like you are in a spa. When planning their website, we knew that it needed to reflect that and shouldn’t look like a typical doctor’s website. We designed this dermatology website using a modern approach. Sleek layouts paired with a light color scheme, subtle image slideshows and quality content resulted in a beautiful website.
Image selection for a website, should you use stock images?
Erickson Dermatology boasts a modern, clean and inviting space that was captured beautifully by a professional photographer. Having those images automatically became an asset to the website. They provide viewers with an accurate view of the office space and quite frankly are just very appealing – who wouldn’t want to go to this salon-like dermatology office?
We always place a strong emphasis on using real photos from your business, photos that are relevant to your service and/or product offerings are ideal. When possible, it’s best to hire a professional, doing so yields a variety of quality images that can be incorporated and add value to your website. If you lack photos, or the ones you have are low-quality, stock images are a great alternative. There is a wide variety of stock image providers that likely have a perfect selection of images for your new website.